Content Marketing

mobile-advertising-dominance

The Race to Mobile Dominance

As of a result of the monumental user shift from desktop to mobile, today’s consumer technology heavyweights – namely Google, Facebook, Apple, and Amazon – are moving fast to capture their slice of the ever-growing mobile pie.

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Verizon Swallows AOL

Verizon’s $4.4B purchase of media giant AOL is a strategic move to compete with Facebook and Google in the lucrative industry of mobile advertising.